Have you ever wondered what it’s like to view Steve Young’s epic touchdown run against the Vikings from his point of view? Well, check out the Keep Your Grip Challenge from Vaseline; the online app (quick plug-in required) places you in the role of a wily player sprinting down field, evading tacklers with spin moves and stiff arms and (when two tacklers converge) maybe a well-timed lowering of the shoulder. That’s the theory, anyway. I looked less like a graceful Steve Young and more like a wounded wildebeest.
But if you’re good enough at the Keep Your Grip Challenge, you can win some autographed footballs from former Giants great Michael Strahan or maybe even a trip for four to Las Vegas. If you fail, though, don’t go blaming your Vaseline MEN moisturizer. That non-greasy lotion—which makes your skin resilient—was absorbed into your skin in just 15 seconds. If you dropped the ball and were subjected to the biting criticism of Strahan (confession: He told me he was offended by watching me play and that I was wasting his time), it wasn’t because the Vaseline made your hands slippery. It was because you didn’t keep your grip and focus on the task at hand.
I may not be the reincarnation of Steve Young, but maybe you are. Go see for yourself at the Keep Your Grip Challenge .
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