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For those of us who are in the business of selling products via Amazon’s Marketplace, you can barely see the wood for the trees for the number of tools available online now to help with making your business more streamlined, more cost-effective, find best-selling goods easier, and verify the prime price for your goods to sell.
We look at IO Scout tools for Amazon sellers and Viral Launch, to see which features these two platforms can do for your online Amazon selling business.
Viral Launch is a big player in the Amazon selling market.
Taking a closer look at Viral Launch’s features, tips and tricks to help Amazon sellers take their business to the next level.
We all know that thorough research and investigation is required when it comes to being inherently successful on Amazon’s Marketplace. But this task is endless and all-consuming, leaving no time left to run your business effectively.
What is Viral Launch?
Viral Launch enables Amazon sellers to be better at Amazon. It does this by offering a wealth of features, including, but not limited to:
- Amazon Product Research
- Amazon Competitor Tracking
- Amazon Keyword Research Tool
- Listing Analyser
- Listing Builder
Let’s explore these nifty features in more detail, shall we?
Amazon Product Research
Also known as Amazon Product Finder on Viral Launch’s platform, this feature enables the searching of unchartered markets to find those best-selling products to sell on Amazon. Full historical and real-time insights are provided to give a thorough overview of price points to consider.
Amazon Competitor Tracking
Also known as Competitor Intelligence on Viral Launch’s platform, this tool utilizes reverse ASIN search into your competitors’ data. Gain a comprehensive understanding of your competitors’ keywords, rankings, pricing, reviews, and much, much more.
Amazon Keyword Research Tool
Accurate data comes direct from Amazon, providing Amazon sellers with precise information on keywords, and suggestions for hidden keywords your competitors are tapping into.
Listing Analyser
Utilize Viral Launch’s Listing Analyser for meaningful insights and gather data on how to improve your Amazon listings, to drive more traffic, and therefore, more profit.
Listing Builder
Check that your Amazon product listings are including those all-important prevalent keywords, that are uniquely linked to your business.
Viral Launch Packages/Pricing Plans – how much does Viral Launch cost?
Choose between four pricing plans with Viral Launch. From beginner entrepreneurs to established selling enterprises, Viral Launch offers plans for everyone.
Beginner
$51 per month (or $42 if you choose to pay annually, offering 2 months’ free)
Free trial offered
Ideal for beginners to Amazon’s Marketplace selling, who are seeking their first product launch.
Key features of the Viral Launch Beginner Price Plan include:
- Discover Item Ideas
- Justify Item Ideas
- Monitor Best Selling Items (3)
- Competitor Intelligence (3 items, US only)
Pro
$85 per month (or $71 if you choose to pay annually, offering 2 months’ free)
Free trial offered
Ideal for brands that exist well on Amazon’s Marketplace, who are seeking growth in sales, on a consistent basis.
Key features of the Viral Launch Pro Price Plan include:
- Discover Item Ideas
- Justify Item Ideas
- Monitor Best Selling Items (3)
- Competitor Intelligence (3 items, US only)
- Analysis of ASIN listing (50)
- Keyword Rankings Tracked Daily (2,000)
- Keyword Rankings Tracked Hourly (30)
Brand Builder
$127 per month (or $106 if you choose to pay annually, offering 2 months’ free)
Free trial offered
Ideal for grand brands who sell consistently and successfully on Amazon’s Marketplace, who are seeking the next level to their business.
Key features of the Viral Launch Brand Builder Price Plan include:
- Discover Item Ideas
- Justify Item Ideas
- Monitor Best Selling Items (100)
- Competitor Intelligence (100 items, US only)
- Analysis of ASIN listing (100)
- Keyword Rankings Tracked Daily (5,000)
- Keyword Rankings Tracked Hourly (100)
Kinetic
$199 per month (or $166 if you choose to pay annually, offering 2 months’ free)
Free trial offered
Ideal for successfully established brands who sell extremely successfully on Amazon’s Marketplace, who are seeking even better results, and to streamline business processes and advertising revenue.
Key features of the Viral Launch Kinetic Price Plan include:
- Discover Item Ideas
- Justify Item Ideas
- Monitor Best Selling Items (250)
- Competitor Intelligence (500 items, US only)
- Analysis of ASIN listing (100)
- Keyword Rankings Tracked Daily (5,000)
- Keyword Rankings Tracked Hourly (100)
- PPC Insights
- Automated PPC Strategies
IO Scout
Offering peace of mind for Amazon sellers, you can take advantage of the free trial for new users. Test it before you devote loads of time to this plan.
And at the current time, IO Scout is offering 25% off all monthly payments.
The three plans, priced accordingly, are:
Startup $29 charged on a monthly basis
- 25 products tracked in the Product Tracker
- 25 keywords tracked in the Keyword Tracker
- Product Finder
- Trends and History
- Amazon FBA Calculator
- Products Database – 200 million items
- Unlimited historical information and analytics
- Customer Support
Seller $49 charged on a monthly basis
- Chrome Extension
- 45 products tracked in the Product Tracker
- 45 keywords tracked in the Keyword Tracker
- Product Finder
- Trends and History
- Amazon FBA Calculator
- Sales Estimator
- Products Database – 200 million items
- Unlimited historical information and analytics
Business $69 charged on a monthly basis
- Chrome Extension
- 85 products tracked in the Product Tracker
- 85 keywords tracked in the Keyword Tracker
- Trends and History
- Keyword Research
- Sales Analysis
- Amazon FBA Calculator
- Sales Estimator
- Products Database – 200 million items
- Unlimited historical information and analytics
Viral Launch vs IO Scout
For FBA Amazon sellers, regardless of enterprise stage, we have found that the Viral Launch platform offers something for everyone, on every level.
The free trial offered by Viral Launch is worth experiencing, and you’ll get a really good grasp of whether Viral Launch is a good fit for your business model.
On the flip side, you’ll find that IO Scout is very similar in its approach. IO Scout offers the appeal of a very competitively priced product, which may appeal to many business owners.
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This content is brought to you by Hannah Madison.
Photo: Shutterstock



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